
We have listed below examples for each Snap Comms internal communications tool. Many examples are from our current customers. With each new client, we discover new uses for the Snap Comms tools beyond what we had originally imagined.
Acquisition of another company, product recall, major litigation, new CEO announcement, crisis updates, etc.
Let your Managers get a handle on major announcements and be ready and able to lead their teams during the inevitable adjustment phase. (Staff can be targeted with the announcements slightly later).
Reporting and automated reminder features mean that the Snap Alert format is ideal for messages that must be read e.g. legal compliance, health and safety updates etc.
Visibility of the senior management team is a key driver of staff engagement. Snap Alert can be used as a reminder service to ensure that the maximum number or employees are able to benefit from events like; town hall meetings, webcasts, brown bag lunches etc.
"The new HR Portal is ready… click here for more"…
(To the Sales & Marketing teams) ‘Competitor updates now available online’…
"the Annual Survey is now ready for you to complete…click here"
Email or other software outages hit most companies at one time or another, and Snap Tickers are great for getting the word out, reducing related helpdesk calls, and pointing people to the right intranet page for more information. Getting outage updates uploaded to intranet pages can take precious time (and sometimes be hard for users to find), while a Snap Ticker can be created and sent in under five minutes, and under their noses in six.
"to users on LAC01: email is down. Estimated fix by 2:30pm today – click for more”
"phone lines at Chicago office currently down due to extreme weather. Contact by email or cellphone. Click for more”
(To a single site) “Surprise – free coffee and muffins all day at the Seattle’s Best cart in lobby”
(Company-wide) “Entries for Employee of the Year close tomorrow – last chance to enter…click for more”
“Last day to register for free football tickets – click here’
“CEO Chat – start delayed to 2:30pm due to emergency”
“February Sales Results now available – click here”
“Southwest Region leads the way in half yearly results – under budget, over target. Click here for all Regional half-yearly results”
Note: Their message is pushed out to staff. They don’t have to visit his or her intranet page, click on an email link or visit a blog site.
It is important for staff to be aware of this information. Snap Mag puts it into a ‘one stop’ readable format that does not clog email inboxes.
These sorts of messages can annoy staff if delivered as email due to the sheer volume of email they already receive. However, in a targeted magazine format, staff are able to have a quick scan and feel like the company is noticing and valuing its employees.
An article that can be interesting in a magazine format but annoying (or ignored) if delivered by email.
Click-through links mean that readers can scan a summary of the findings and click through to more detailed analysis if this is of interest.
Car parking update, use of meeting rooms, promote other communication tools etc.
This is a very popular item. Staff like to know what is changing within the business. Also, if an employee is dissatisfied with their work, they are able to review the internal opportunities before looking externally.
E.g. gym membership, restaurant offers etc. A way of showing staff other ‘value’ they can receive by being an employee of the business.
E.g. charity fun run, office scavenger hunt, tacky shirt day, etc.
Cars, houses, garage sales, lost and found, sports teams etc. Classified are a great way to increase readership of an electronic magazine and to help staff become familiar with submitting, reading and responding to articles.
In 30 days, staff forget 80% of what they've learned if the information isn’t reinforced. Snap Quizzes can help build and reinforce knowledge by asking questions about key products, pricing, services, values, and projects
Motivate staff with fun competitions and prizes and help them feel good about turning up to work each day
Build team spirit with a team ‘pub quiz’ which can be run over time with screen savers reinforcing and promoting who’s winning.
Feedback on business seminars
By asking hypothetical questions:
e.g. "A person you meet socially has a question or complaint relating to the business – what do you do? A, B or C?"
"Someone suggests an idea that can improve the way you do your job, do you A, B or C?"
For example, use of email and messaging policies.
Preferences re pay options, health schemes etc
Would a recognition scheme work?
Voting for favorite brand images (prior to their use in the market place)
What do you think of our company’s products or service?
Nominate ‘Heroes’ or employee of the month
How do you travel to work?
How often do you recycle?
Is our business people focused enough?
What do you think of our Internal Communications, is it what you need?
Employees often have vital insights with regard to important business issues or have ideas regarding how to improve business performance. Snap Poll allows organisations to capture these insights and suggestions.
Review of internal communications effectiveness (have attitudes or awareness shifted as a result of specific communications projects?)
Feedback on events (e.g. half year business review)
Measure performance of external contractors – eg IT support by asking employees about their experiences
Health check for the finance / HR / Legal / IT team
Submit ideas to eliminating customer ‘turnoffs’, faults or increase sales and usage
Are people doing things differently a few months on?
A short Snap Poll can be used to measure levels of staff understanding of key messages / their perception on how informed they feel. The last question can be – who is your line manager? It is then possible to put a measure around how well individual managers are cascading information to their teams. If there are meetings where all the managers get together with their managers it’s a great key indicator to report on. Consider funding a small ‘Communicators prize’ to the manager with the best feedback and offer coaching to those with less favourable results. What gets measured usually gets done.
Include other channels (e.g. printed magazine) in review.
Ask questions such as:
Impact on attitude – “In this hypothetical situations do you A, B, or C?
desktop pop-up alerts ensure your message cuts through the clutter
screensavers that act as dynamic billboards to keep employees connected and reinforce messages
a scrolling ticker bar that captures attention and broadcasts critical updates fast
a customizable, auto-publishing electronic update or magazine with powerful targeting capability, which can reduce internal group emails down to zero
direct, on-screen interactive quizzes with automated scoring
direct, on-screen interactive surveys which significantly improve response rate
